Drake announced his album is dropping on September 3rd and based on Kanye’s third listening session one would assume his is dropping the same day.
However, it is Drake’s announcement that has people talking.
Friday morning on ESPN’s SportsCenter an ad was placed in the broadcast.
It was meant to look like a glitch. Written on cardboard was CLB September 3rd.
CLB of course stands for Certified Lover Boy.
The part of the commercial everyone may have missed goes back to the infamous group chat supposedly with Drake, Kanye and Pusha T.
In the group chat it looks like Kanye called Drake the ‘Joker’ when he inserted a photo of The Joker.
Drake decided to play into that with his ESPN commercial. Remember in the Batman movies The Joker always hacked the news feeds.
Well played Drake!